An international brand and go-to-market strategist and outdoor adventure specialist. Now turning both into AI-powered digital products that help outdoor brands connect with people, and help people get ready for their next adventure.
See what I can offerAI does the heavy drafting and data crunching. Field experience and brand judgement decide what's worth shipping.
A fast, structured read of your brand across international markets: positioning, share of voice, retail and community presence. AI handles the scan, I handle the verdict.
A reusable template pack for product launches: phased campaign architecture, KPI framework, budget logic and cross-country rollout checklist.
A workflow that turns real race, trek and training data into on-brand stories and social drafts, with a human editor keeping it honest.
Athlete scoring, brief templates and activation calendars so brands pick ambassadors the community actually respects.
An AI-assisted planner for race and trek preparation: training blocks, gear lists, pacing and logistics, shaped by how objectives like EBC or TMB really unfold.
Route briefs, packing checklists and pre-trip safety briefings in one mobile-friendly page. It supports a qualified guide and never replaces one.
Tell me your brand, your objective, or your next big trip. I reply personally.
alyssaong90@gmail.com